Affiliate Marketing

ClubDeals: A Case Study on WordPress Website Design and Development for Coupon and Deals industry

ClickyCode Solutions, a leading web development agency, recently partnered with an affiliate marketing website client to design an optimized WordPress-based website to generate affiliate revenue. Affiliated by numerous technology products and services, the client was then ready to monetize their online platform using these various technological productions. Based on experience in WordPress development and affiliate marketing, ClickyCode Solutions accepted this project, which sought to optimize the client's affiliate revenue.

Client:
ClubDeals
Technology Stack:
WordPress, MySQL, PHP, HTML and CSS
Project Duration:
45 Days
Category:
Affiliate Marketing
Date:
July 10, 2022

The Objective

The objective of this project would be to WordPress website design and development for affiliate marketing business, where an admin could add coupons, deals, and stores with cookie-based affiliate links, thereby effectively generating revenue for the business owner through the affiliate model.

Project Challenges

The main challenge the client faced was creating a SEO friendly website with significant affiliate revenue in a competitive market. They wanted to have an attractive, user-friendly, and search engine optimized website that would attract visitors and make them become affiliate customers. They also needed a solution that seamlessly integrates with various affiliate networks while providing easy management of Coupon, Deals and Affiliate stores.

Solutions Offered

ClickyCode Solutions delivered a complete solution to the client, answering their needs and overcoming their challenges. This is an affiliate marketing website built on WordPress, characterized by:

Custom WordPress Theme: ClickyCode Solutions developed a custom wordPress theme which highly compatible with mobile devices, best SEO practices to attract the users. This WordPress Coupon and deal theme is developed according to the client's niche with modern style and seamless user experience on all devices.

Affiliate Product Showcase: The website featured relevant affiliate products and services very carefully selected according to the niche of the client. ClickyCode Solutions ensured the best and user-friendly interface in terms of its functionality so that visitors could easily navigate and search the showcased products.

Robust Affiliate Integration: The ClickyCode Solutions streamlined the affiliate marketing process by integrating the website with different affiliate networks. A robust tracking system was there to efficiently track and attribute affiliate conversions in such a way that the client is credited properly for such referrals.

Optimal Performance and Speed:In applying industry best practice to ClickyCode Solutions, the company ensured that the website would load faster by making use of the characteristics of caching techniques, image optimization, and code minification.

Search Engine Optimization (SEO): Organic traffic is the quintessential part of affiliate marketing. ClickyCode Solutions hence considered on-page SEO where proper structuring of web pages, meta tags, heading tags and content writing could ensure higher visibility in SERPs for greater targeted traffic.

The Results

ClickyCode Solutions did a fantastic job with the client. The website was created within six months; it received substantial affiliate revenue and engagement metrics for the client.

Increase in Traffic %

65

Revenue Growth

40

Enhanced User Engagement:

82
ClubDeals Home Page
clubdeals-store-page